- Furahaa Group will list FURA tokens on the INX platform on November 20, 2024.
- FURA tokens offer fractional ownership in Furahaa, expanding investment access.
- The partnership with INX combines blockchain security with financial inclusion.
Furahaa Group, a French plant-based fast food and vegan product distribution company, is entering the tokenization market with an upcoming listing of its FURA tokens on the INX Digital Company platform, a regulated marketplace for trading digital securities and tokenized real-world assets.
Set to launch on November 20, 2024, at 12 PM GMT+2, this marks a significant expansion into the tokenization market, offering investors the chance to purchase fractional ownership in the company via blockchain technology.
Furahaa’s fractional ownership through FURA tokens
Founded in 2015 by Arthur Devillers, Furahaa Group has quickly become a leader in the fast-growing plant-based food sector. Each of its branches generates approximately €1.2 million annually, and its franchise model, including Furahaa Express, is expanding across Europe and the US.
With the vegan market projected to reach $40.3 billion by 2030, Furahaa’s competitive pricing and high margins position the company as a compelling investment opportunity.
The listing of FURA tokens on INX offers a unique chance for global investors to engage in the rapidly growing plant-based market.
As digital securities, the FURA tokens will provide fractional ownership, enabling broader access to Furahaa’s equity. Investors can trade these tokens on INX’s blockchain-enabled platform, benefiting from the flexibility and liquidity of a decentralized market.
FURA tokens will be issued on the Ethereum blockchain as ERC-1404 tokens and as a result, combine the security of established blockchain infrastructure with the convenience of being tradable outside traditional market hours.
Shy Datika, CEO of INX, expressed excitement over the partnership, highlighting that the FURA token aligns with INX’s mission to democratize finance by bringing real-world assets to the blockchain.
Furahaa’s partnership with INX exemplifies how blockchain technology can transform traditional markets and offer more inclusive investment opportunities.
Arthur Devillers, founder of Furahaa, emphasized the company’s commitment to sustainable growth and financial inclusion.
By listing on INX, Furahaa aims to give a broader community of investors access to its mission-driven business, combining financial return with positive environmental and social impact.
As Furahaa Group continues its global expansion, the launch of the FURA token signals a new chapter in bridging sustainable business with innovative investment solutions.